A framework for crafting an internal communications strategy

Many internal communicators work in isolation, muddling through the challenges of being strategist, advisor, content manager, part-time designer, channel...
11th April 2024

download 60-second guide to building a network of internal champions

Launching a change initiative, embedding new values or refreshing your comms strategy? You should harness the power of your people.

download 60-second guide to your next channel audit

Is your message getting lost in the noise? Are you struggling to figure out what to post, where and when? A channel audit will clear the clutter.

download 60-second guide to IC storytelling that lands

Download our free guide to finding, crafting and sharing the stories that keep your organisation moving forward.

download Communications Leaders Survey 2022/23

What’s keeping communications leaders up at night? And what do they see as the big opportunities? We surveyed them to find out.

Four ways to improve your content with audio

At AB, we believe the potential of audio in internal comms is huge. So, we’ve picked the following examples...
12th March 2024

Using storytelling to become a better internal communicator

Remember the teacher who told you you’d never amount to anything? Or the friend of your aunt who said...
29th February 2024

Latest Tweets

A new era for accessibility

In the world of IC, ‘accessible’ can be a bit of a buzzword, taken to mean, ‘Can my reader...
28th January 2021

Latest Tweets

The Internal Comms Podcast (un)wrapped 2022

The Internal Comms Podcast (un)wrapped 2022 Across the world, Spotify users have taken to social media to share their...
19th December 2022

The wonderful world of literature – a teaching moment

As a recent graduate in English Literature, much of my understanding of the world around me comes from books....
8th September 2022

Three things IC professionals can learn from the world of content marketing

There are almost as many routes into internal comms as there are IC practitioners. Overall, it’s a good thing...
5th August 2022

Tech savvy – top tips from digital expert Frank Wolf

Now more than ever, technology is at the heart of employee experience. Frank Wolf believes it’s time to take...
AB Thinks
AB Thinks
22nd October 2020

If you want to persuade, learn how to listen

When I’m asked to give talks on internal communication, I like to leave the last line to Calvin Coolidge,...
23rd July 2020

Our survey says – insights from the State of the Sector 2020

In Season Three, Episode Two of The Internal Comms Podcast, Katie Macaulay was joined by two new directors at...
AB Thinks
AB Thinks
27th February 2020

Joining the dots – State of the Sector

Katie Macaulay breaks down the stats from the State of the Sector report into a simple graphic to illustrate...
27th February 2020