The Internal Comms Podcast
Episode 01 - A check-up with the IC doctor
The Internal Comms Podcast is back with a new series of fortnightly conversations with leading lights from the world of internal communications, engagement and leadership.
AB Managing Director Katie Macaulay kicks off season two with a chat with the ‘Doctor of IC’, Kevin Ruck.
The co-founder of the PR Academy, which delivers the CIPR internal communication diploma, Kevin is the man who literally wrote the textbook.
In a thorough and detailed examination of our subject, Katie and Kevin dig into engagement and what drives it, what’s wrong with line- and middle-manager communication, how to measure IC and the importance of having an informed employee voice inside your organisation.
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What consistently delights Kevin about the IC pros he meets? [1:35]
And what frustrates him? [3:08]
Looking back to 1979: biggest lessons learned during a time of major change at British Telecom [7:45]
‘Be there at the B of the Bang’: the key to effective change communication [13.25]
The birth of IC: Learning from early examples of employee comms [16:16]
Speaking with an authentic voice: what it’s like inside organisations that ‘get’ IC [19:48]
The difference between work engagement and organisational engagement [26:42]
More emotional than rational: how employees connect to their work [33:20]
The ‘flawed assumption’ of the cascade briefing approach [37:21]
‘It’s not about being a gameshow host on speed’: what employees really want from managers [40:55]
Getting people to put their heads above the parapet: engagement at Q&A events [43:55]
The ethical dimension to listening [45:16]
‘We’re not numbers people’: why we struggle with measurement in IC [50:43]
‘I’m a study junkie’: Kevin’s path from corporate comms to teaching [55:19]
Quickfire questions: surprising facts, best advice, what I’d do if I couldn’t fail, the world’s best communicator, my billboard slogan [56:50]
Links from this episode
Connect with Kevin on Twitter
Discover more about his company, the PR Academy
Watch Kevin’s webinar on IC audits
Book mentioned in the podcast: Humble Inquiry: The Gentle Art of Asking Instead of Telling by Edgar H Schein
Reach out to us about ideas and potential guests for season two of The Internal Comms Podcast
Episode 03 - The Power of Two
October 8, 2019
Episode 03 - The Power Of Two, Claire Hyde and Louise Wadman - Season 2, ep3 - The Internal Comms Podcast.
Episode 02 - How to start a movement
September 24, 2019
Episode 02 - How to start a movement, Nita Clarke - Season 2, ep2 - The Internal Comms Podcast.
Episode 01 - A check-up with the IC doctor
September 11, 2019
A check-up with the IC doctor, Kevin Ruck - Season 2, ep1 - The Internal Comms Podcast.
Season 02 Trailer
September 6, 2019
Season two of The Internal Comms Podcast is almost here!
Episode 12 – Listen and learn: insights from 30 years in IC
July 24, 2019
Listen and learn: insights from 30 years in IC with Jason Etter - ep12 - The Internal Comms Podcast.
Episode 11 - Putting the soul back into Patisserie Valerie
June 25, 2019
Putting the soul back into Patisserie Valerie with Paolo Peretti - ep11 - The Internal Comms Podcast.
Episode 10 - Internal comms at the sharp end - recorded at IoIC live
May 21, 2019
Internal comms at the sharp end - recorded at IoIC live with Martin Fitzpatrick and Matt Batten - ep10 - The Internal Comms Podcast.
Episode 09 - How to win colleagues and influence people
May 7, 2019
How to win colleagues and influence people with Harry Hugo - ep9 - The Internal Comms Podcast.
Episode 08 - The Joy of Work
April 23, 2019
The Joy of Work with Bruce Daisley - ep8 - The Internal Comms Podcast.
Episode 07 - What social purpose (really) means
April 9, 2019
What social purpose (really) means with Mark Davies - ep7 - The Internal Comms Podcast.
Episode 06 – The craft of communication
March 27, 2019
The craft of communication with Henry Normal - ep6 - The Internal Comms Podcast.
Episode 05 – Learning comms lessons from PR
March 13, 2019
Learning comms lessons from PR, featuring Stephen Waddington - ep5 - The Internal Comms Podcast.
Episode 04 – What it means to be the voice of IC
February 27, 2019
What it means to be the voice of IC, featuring Jennifer Sproul - ep4 - The Internal Comms Podcast.
Episode 03 – What the State of the Sector report means for IC
February 13, 2019
What the State of the Sector report means for IC, featuring Jenni Field - ep3 - The Internal Comms Podcast.
Episode 02 – What it takes to be an IC leader
January 30, 2019
What it takes to be an IC leader, featuring Russell Grossman – ep2 – The Internal Comms Podcast.
Episode 01 - How to thrive in IC
January 16, 2019
How to thrive in IC, featuring Rachel Miller – ep1 – The Internal Comms Podcast.