The Internal Comms Podcast
Episode 02 - How to start a movement
Katie’s guest this episode is Nita Clarke – whose services to employee engagement have earned her an OBE from the Queen.
Nita has a long and fascinating career. She co-authored the report: Engaging for Success, which became the seminal study into employee engagement and sparked an entire movement – Engage for Success.
A leading figure in the UK’s trade union movement for many years, she talks to Katie about championing employee voice, working with Number 10 and singing with David Bowie.
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Background: Nita’s early career, and what led her and David MacLeod to write the seminal ‘Engaging for Success’ report in 2009? [02:30]
The four key areas for effective IC:
#1 Establishing the strategic narrative – why IC is critical in ensuring employees understand an organisation’s primary purpose [6:23]
#2. The importance of supporting managers to develop people-management skills [8.25]
#3 How do you listen to your employees? Two-way communication provides you with valuable information about your own business [10:07]
#4 Building trust – are the values on the wall reflected in day-to-day behaviours? [11:50]
Canaries in the coalmine: Where is IC today? [13:28]
‘I curtsied and didn’t fall over’: Receiving an OBE for services to employee engagement [21:00]
‘Sanity is possible in employee relations’: Nita’s work with the Involvement and Participation Association (IPA) [22:18]
Working with trade unions [26:01]
The way forward? The case for co-owned organisations [29:03]
Is it like Yes, Prime Minister? Nita’s Number 10 experiences and ruminations on Brexit [29:56]
What’s next? Revisiting ‘Engaging for Success’ 10 years on [35:58]
The Bowie connection: Nita’s most surprising fact [39:18]
What do you know now that you wish you knew in your 20s? [41:55]
Who is the best communicator, alive or dead? [44:07]
What would you write on a billboard? [45:52]
Links from this episode
Connect with Nita on Twitter
Download the Engaging for Success report (157-page PDF)
Visit the IPA website
Read Nita’s 2015 blog about possible new models for organisations
David Bowie’s 1999 prediction of the future impact of the internet
That interview between Pax and Bowie about the internet
Episode 03 - The Power of Two
October 8, 2019
Episode 03 - The Power Of Two, Claire Hyde and Louise Wadman - Season 2, ep3 - The Internal Comms Podcast.
Episode 02 - How to start a movement
September 24, 2019
Episode 02 - How to start a movement, Nita Clarke - Season 2, ep2 - The Internal Comms Podcast.
Episode 01 - A check-up with the IC doctor
September 11, 2019
A check-up with the IC doctor, Kevin Ruck - Season 2, ep1 - The Internal Comms Podcast.
Season 02 Trailer
September 6, 2019
Season two of The Internal Comms Podcast is almost here!
Episode 12 – Listen and learn: insights from 30 years in IC
July 24, 2019
Listen and learn: insights from 30 years in IC with Jason Etter - ep12 - The Internal Comms Podcast.
Episode 11 - Putting the soul back into Patisserie Valerie
June 25, 2019
Putting the soul back into Patisserie Valerie with Paolo Peretti - ep11 - The Internal Comms Podcast.
Episode 10 - Internal comms at the sharp end - recorded at IoIC live
May 21, 2019
Internal comms at the sharp end - recorded at IoIC live with Martin Fitzpatrick and Matt Batten - ep10 - The Internal Comms Podcast.
Episode 09 - How to win colleagues and influence people
May 7, 2019
How to win colleagues and influence people with Harry Hugo - ep9 - The Internal Comms Podcast.
Episode 08 - The Joy of Work
April 23, 2019
The Joy of Work with Bruce Daisley - ep8 - The Internal Comms Podcast.
Episode 07 - What social purpose (really) means
April 9, 2019
What social purpose (really) means with Mark Davies - ep7 - The Internal Comms Podcast.
Episode 06 – The craft of communication
March 27, 2019
The craft of communication with Henry Normal - ep6 - The Internal Comms Podcast.
Episode 05 – Learning comms lessons from PR
March 13, 2019
Learning comms lessons from PR, featuring Stephen Waddington - ep5 - The Internal Comms Podcast.
Episode 04 – What it means to be the voice of IC
February 27, 2019
What it means to be the voice of IC, featuring Jennifer Sproul - ep4 - The Internal Comms Podcast.
Episode 03 – What the State of the Sector report means for IC
February 13, 2019
What the State of the Sector report means for IC, featuring Jenni Field - ep3 - The Internal Comms Podcast.
Episode 02 – What it takes to be an IC leader
January 30, 2019
What it takes to be an IC leader, featuring Russell Grossman – ep2 – The Internal Comms Podcast.
Episode 01 - How to thrive in IC
January 16, 2019
How to thrive in IC, featuring Rachel Miller – ep1 – The Internal Comms Podcast.