Covestro

Covestro finds innovative and sustainable solutions to the world’s challenges through the manufacture of polymers – materials found in nearly every area of modern life. Its groundbreaking developments include the world’s first all-plastic car.

AB and Covestro

Covestro initially turned to AB to support a major change initiative designed to better segment and serve its customers. The client needed an agency that could think and act fast.

Digital

Our digital team built an intuitive website that is now the main training platform for a new approach to customer segmentation. Built within a SharePoint environment, the site gives employees worldwide easy access to vital sales tools.

Digital

Our digital team built an intuitive website that is now the main training platform for a new approach to customer segmentation. Built within a SharePoint environment, the site gives employees worldwide easy access to vital sales tools.

Design

Our studio took a ground-breaking approach to designing Covestro’s latest global market study. To avoid clichéd corporate imagery, we created a suite of striking illustrations.

 

 

Video

For a global audience where English is not always someone’s first language, film can be a powerful way to deliver the message. We created an animation for Covestro telling the story behind its new approach to customer segmentation.

Insight and research

Covestro recently conducted a major study to better understand its customers, market trends and competitive marketplace. We’re taking this raw data and creating influential, engaging content for customers and other key stakeholders.

Insight and research

Covestro recently conducted a major study to better understand its customers, market trends and competitive marketplace. We’re taking this raw data and creating influential, engaging content for customers and other key stakeholders.

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