AB Thinks

Is your message getting lost in the noise? Are you struggling to figure out what to post, where and when? A channel audit will clear the clutter.

Download our free guide to finding, crafting and sharing the stories that keep your organisation moving forward.

What’s keeping communications leaders up at night? And what do they see as the big opportunities? We surveyed them to find out.

Download your free guide to Acid Test. It explains more about this unique knowledge audit and includes case studies and client testimonials.

Are we exploiting the benefits of the closer union of internal and external communications? We surveyed the IC community to find out.

Make a positive impact from day one in your new job in internal communications. Need some ideas? Our booklet has 22 of them.

Does measurement really matter? At AB, we’re big supporters of making measurement count in internal communications.

How can we make physical distance unimportant when it comes to engaging a workforce?

Read chapter 6 of Katie Macaulay’s book, all about unlocking the collective wisdom of your workforce.

The best strategies provide a clear roadmap outlining key actions and priorities to achieve the desired goals. Our advice: keep it short, share it widely and bring it to life.

Thinking of creating a workplace app for your organisation? Our research analyses people’s attitude to mobile applications, what they want and the potential pitfalls.

Communicating a big idea in a memorable way starts with the all-important creative brief. Use it to manage expectations, milestones and timescales.

In our experience, an actionable and measurable internal communications strategy is the key to aligning the goals of colleagues with your company’s vision.

Whatever size organisation you work for it’s likely that you’ll have an employee engagement survey. But is there a better alternative? We interviewed HR professionals to find out…