download Acid Test

Download your free guide to Acid Test. It explains more about this unique knowledge audit and includes case studies and client testimonials.

download When two worlds collide

Are we exploiting the benefits of the closer union of internal and external communications? We surveyed the IC community to find out.

download Good thinking Guide No. 1

Make a positive impact from day one in your new job in internal communications. Need some ideas? Our booklet has 22 of them.

download Good thinking Guide No. 2

Does measurement really matter? At AB, we’re big supporters of making measurement count in internal communications.

Keeping comms on track in a crisis

These are testing times for all in internal communications. But it has also given many teams a chance to...
16th October 2020

How to engage your non-desk workforce

Whether it’s the doorbell, the dog, the washing machine, or the WiFi, we’re all navigating a new normal when...
5th October 2020

Latest Tweets

It is said that “news is the first rough draft of history”. This fascinating interview with ITV's @robertmooreitv and @SophieAlex1 gives a glimpse of what it was like to be an eyewitness to an astonishing moment in history - the storming of Congress.
Katie Macaulay
ab retweeted
Katie Macaulay @Katie__Macaulay
Listen to more #internalcomms insights from the brilliant Bill Quirke in epsiode 28 of #TheICPodcast:
@ankitnanavati @AllthingsIC @IoICNews @CommsHero @comms2point0 @ICMiscomms Great question! Thank you for asking us. We like to think our Good Thinking Guide to measurement is a good place to start. It's available here:

Latest Tweets

"In a world where so many news sources are disbelieved, ‘employer media’ has become the most trusted source of information." Find out what the latest @EdelmanPR Trust Barometer means for #internalcomms over on our blog:
@projectmoffatt This is lovely to read, we hope you enjoyed the episode. Best of luck in the new role!
@pauljamestailor @Katie__Macaulay Thank you, we're glad you're enjoying it. Watch this space for news on season 5!

Driving change

Storytelling is at the heart of what we do – here writer Oliver Frankham explains how he covered a...
1st September 2020

The Internal Comms Podcast – Step-By-Step

As Season 3 of The Internal Comms Podcast draws to a close, AB’s podcast team pulls back the curtain...
AB Thinks
17th August 2020

Being brave

I’ve always had a love/hate relationship with my star sign. Whether or not you’re a ‘believer’, characteristics supposedly dictated...
12th August 2020

Tech savvy – top tips from digital expert Frank Wolf

Now more than ever, technology is at the heart of employee experience. Frank Wolf believes it’s time to take...
22nd October 2020

If you want to persuade, learn how to listen

When I’m asked to give talks on internal communication, I like to leave the last line to Calvin Coolidge,...
23rd July 2020

Our survey says – insights from the State of the Sector 2020

In Season Three, Episode Two of The Internal Comms Podcast, Katie Macaulay was joined by two new directors at...
27th February 2020

Joining the dots – State of the Sector

Katie Macaulay breaks down the stats from the State of the Sector report into a simple graphic to illustrate...
27th February 2020