AB Thinks  →  10th July 2020

We’ve done it again!

AB Thinks

Just like Britney – we’ve done it again. We’ve scooped another haul of silverware from the IoIC to add to our trophy cabinet.

We’ve won eight Awards of Excellence for our work with Royal Mail, Network Rail, Transport for London and Hitachi Rail, and are now in the running for class wins.

Our writing, campaign work and photography has been recognised as some of the best in the business and we’re looking forward to rubbing virtual shoulders with fellow agencies at the IoIC National Awards finals in September.

Winning awards like this are not just a great boost for our hard-working team and respected clients, but also helps reinforce the high standards we constantly strive to.

And entering such awards gives us a chance to make sure we’re staying connected to our audiences and meeting their needs.

Measurement is a key part of all our award submissions. Getting out and about to speak to readers about what they do and don’t like is essential, so we can keep adapting communication channels to truly reflect the workforce they’re aimed at.

In the wake of the Coronavirus pandemic we’re also especially proud to have won awards for clients that have been providing essential services throughout the lockdown and beyond.

For more than 56 years we’ve been putting frontline employees centre stage and these awards help reinforce – now more than ever – the vital work they do.