Measurement

Going for gold

Following AB‰’s success at this year‰’s Institute of Internal Communications (IoIC) Awards, Katie Macaulay reflects on what it takes...

Want to win an award? Work backwards

AB has just won 11 Awards of Excellence from the Institute of Internal Communication. This brings our tally over...

Focus groups and how to make them work. Properly

Make good use of time spent in focus groups by following Amy Hegarty‰’s useful pointers
Amy Hegarty

How to deal with data

Preparing data in the right way can minimise your workload further down the line, says John Phillips.