Content
Double the insight – five takeaways from IC’s top job-sharing duo
In the third episode of Season 2 of The Internal Comms Podcast, Katie meets Claire Hyde and Louise Wadman,...
Want to create better content?
How do you cut through the noise and make your content compelling? It’s not all about platforms or video,...
From the outside in
I recently made the move from a social media agency to an internal communications one. From what I hear,...
The IC Podcast book recommendations
It’s time to unplug for the summer but before you head off on holiday make sure you pack these...
Eight ways to tell a better IC story
A war is waging for our attention. By next year, £1.9 billion will be spent on content marketing across...
A giant leap for communications
It was an event that caught the world’s attention, one of the most important moments in human history. On...
Size doesn’t matter… except when it comes to measurement
Us Brits don’t tend to like to boast. It’s just not the done thing. But when it comes to...
Throwing paper aeroplanes in the dark
Sometimes it is not hard to see what holds back internal communications. I was sitting in a meeting yesterday...
It’s all about content, right?
Twenty odd years ago, Bill Gates coined the phrase ‘content is king’. Since then it’s become a bit of...
When less is more
At AB, our mantra is ‘delivering better performance through better communication’. To do this, we focus on the key...
Rising to the challenge – five insights on leadership from Patisserie Valerie’s RD Paolo Peretti
Patisserie Valerie has been much in the news recently – for all the wrong reasons. In October 2018, it...
